Every advantage available.
Our service personnel are the core focus of our business. Building from DSTO research we found that there is a clear demand from service personnel for high energy, high protein, commercially designed, fit-for-purpose, fortified functional food products that translates into an advantage on the battlefield.
Modern performance.
The modern soldier is connected to the outside world through social media and individual lifestyle interests have changed accordingly. Fitness, wellness, sleep and nutrition are important to our current service members along with mental health and cognitive dominance. Service personnel want their food to provide them with modern nutritional solutions.
Our diggers also have a connected voice through social media and this democratisation of power has seen further changes in how service personnel express their concerns and supports.
Trained to adapt, innovate and win.
Our service personnel are highly trained, act with purpose, adaptable, innovative and agile, collaborative and team-focused. Modern warfare requires dynamic solutions such as sports and gaming nutrition that supports their role. A role that is as varied as infantry, FPV drone pilot, mechanic, medic and submarine operations.
Our best solutions often come from those closest to the problem and harnessing the intelligence from service personnel is key.
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Partner with Defence Nutrition Australia and we'll work together to keep the initiative moving forward.